Welcome to the Care Ads demo
Willow Creek Animal Hospital, sample data. Your daily briefing and account snapshot, at a glance.
Daily briefing
This morning's briefing, last 7 days vs the 7 before.
Today's breakdown
Blended spend rose over the last 7 days. Google spent $71 (+3.5% vs the week before), and cost per booking rose to $24 (+72.5%). Meta stayed on track: cost per booking rose to $53 (+9.4%), with 1 booking for the week.
Top concern
Google is the one to watch this week: cost per booking is up 72.5% while bookings sit at 3 for the week. Worth reviewing the ad creative there before adding more budget.
This month, your ads brought in 27 booking requests for $486, about $18 per booking, and 8 of those started with a phone call.
Ad spend
$486
Clicks
312
Site visits
198
Bookings
27
Website & technical SEO
94/100
Performance score. Core Web Vitals passing on mobile and desktop.
AI-driven ad campaigns
2 live
Campaigns running across Google Search and Meta right now.
GMB & Google Maps
1,240
Profile views this month, with 89 direction requests.
Local SEO foundation
12
Keywords now ranking on page 1 of Google, near you.
AI search visibility
8
Times your practice was referenced in AI search answers.
Reputation management
4.8
Average rating, from 14 new reviews this month.
Call tracking
8 calls
Every call tied back to the specific ad that drove it.
Campaign performance over time
Every number below is compared against the period before it, so you can see what changed, not just where things stand today.
Google AdsSpend · 30D
$302
-1.7%
Bookings · 30D
17
-19%
Cost / booking · 30D
$18
+21.4%
vs the 30 days before
Meta AdsSpend · 30D
$221
+5.3%
Bookings · 30D
5
no change
Cost / booking · 30D
$44
+5.3%
vs the 30 days before
Sample data. Actual spend and bookings vary by business and market.